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Storytelling
Nothing changes without a good story, well told.
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My New (used) Book Just Sent Me an Email: Steal This Simple, Powerful Communications Idea
I'm a huge fan of Better World Books [https://www.betterworldbooks.com/] for its social impact business model. When I don't buy books from a local bookstore, this is my merchant of choice. Their transactional communications demonstrate the power of a good story and a great
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Stories are More Memorable than Facts
So telling a good story is essential for attracting customers, investors, co-founders, and employees. But what if your story is sort of weird and unconventional?
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"The Mind at 3 Miles an Hour"
Where are you walking? And with whom?
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Designing Communications for Action
This is communications design that inspires action. Words and graphics that popped off my LinkedIn feed and got me thinking - and wanting to know more about Juhan Sonin. [https://www.linkedin.com/posts/juhansonin_juhans-draft-policy-list-v02-activity-6780266964741849088-pB14] While the policies are consistent with some (but not all) of my own positions,
